e3 eyes ‘new consultancy model’ with London Strategy Unit majority stake

Technology company e3 has snapped up a majority stake in innovation consultancy London Strategy Unit (LSU) in a bid to get its share of a fast-growing market where brands need ideas to advertise rather than advertising ideas.
Pitched as a “new consultancy agency model,” the offer sits between major agency networks at one end of the spectrum and management consultancies making a play for marketing budgets at the other.
It’s a small but fast growing space, and both e3 and LS