Dunkin’ Donuts chooses BBDO Worldwide as creative agency of record

Following a review that began in December, Dunkin’ Donuts has named BBDO Worldwide its creative agency of record.
The move officially ends the coffee brand's longtime relationship with Boston-based Hill Holliday, which previously served as its agency of record for nearly 20 years. The IPG-owned agency is responsible for the brand's famous 'America Runs on Dunkin' tagline.
According to Dunkin' Donuts, Hill Holiday chose not to participate in the review.
In addition to BBDO Worldwi