Droga5 adds media planning to its list of offerings

Creative and strategic agency Droga5 has added another tool to its box by adding media planning expertise.
With its new discipline, the A-list agency will help clients maximize their creative efforts. The company calls it an addition to its existing communications strategy department, providing “a more holistic approach to strategic planning,” and giving clients one solution for creating impact, according to a recent release by the company.
“While it made sense to separate crea