Digital transformation. What the hell does it really mean? Dataxu explains

There has been a dramatic change across various industries, with the common denominator being digital transformation. Advancements in technology means that many companies need to catch up, while other are already playing the field almost like a rookie. Where do you start when developing improvements that your clients, customers and employees will appreciate?
Dataxu’s vice president, Mike Shaw sees the start of the thread with data. He says it enables you to form a better understanding of m