Digital OOH is in the spotlight with this year's COOH Awards nominations

Digital out of home has made innovative developments according to The Drum Creative Out Of Home Awards judges. 
Arran Javed, head of OOH trading, MediaCom UK believes that the way in which OOH is bought and used creatively has shifted into digital.
He explained: “Digital played a massive role in this year’s awards, from tech innovations through to being the bread and butter of client’s campaigns. The shift in how OOH is being bo