Demand for ‘Stranger Things’ season 2 trailer spikes during Super Bowl LI

Two things that has the U.S. buzzing: Super Bowl LI and Stranger Things, the popular Netflix series. But how do the two overlap? The teaser trailer for Season 2 was launched during the big game on Feb. 6.
Demand for the series increased 257 percent overnight in the U.S. after the game, according to Parrot Analytics’ global TV demand measurement standard.
The ad starts off with a walk down memory lane to the 1980s as two siblings fight, one saying “L’Eggo My Eggo.” But if