27-04-2018 19:02 via thedrum.com

Data science and media drove IPG growth in Q1

Interpublic Group posted a net revenue of $1.77bn in the first quarter of 2018, an increase of 5.9% compared with the same period in 2017.
Overall, the holding company's total revenue for the quarter was $2.17bn, a 5.1% jump compared with the same period in 2017.
Some of the successes IPG experienced in its past quarter include the recent win of Hotwire by FCB West in San Francisco, the launch of R/GA’s launch of venture studios in Europe and Los Angeles, and the development of its data sc
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