D&G LA makes up multiple phrases for California Lottery

If your texting shorthand has you envisioning multiple options for your acronyms, the new California Lottery campaign is right up your alley.
'Sir Lucky Pants' is a new 30-second spot by LA-based David&Goliath to promote the lottery and the possibility of winning millions from playing SuperLotto Plus (SLP), featuring an average jackpot of $27m.
To that end, the spot shows one lucky guy who won SuperLotto doing silly things with his money that meet the SLP criteria. The aim being that those w