08-08-2017 05:34 via thedrum.com

Cyber security fears raised over lackadaisical marketing and IT industry

A survey of marketing firms has raised concerns that many are ill-prepared to counter the threat posed by hackers, with just 10% of marketing professionals polled saying that they were concerned about cyber security.
The care free attitude comes despite the looming implementation of EU General Data Protection Regulation (GDPR) next year, which carries the threat of a ten-fold increase in fines levied against businesses operating in Europe which are found to be flouting data protection laws.
Comp
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