Copywriter, Copy-fighter – the bare-knuckle world of defending your words

Copywriters, generally speaking, are not fighters. Drop a copywriter into an even vaguely fighty situation and we’ll run squealing from the scene before the first Chinese burn has even been twisted. If there were a house in ‘Game of Thrones’ encumbered solely by copywriters then we would have been on the sticky end of a gruesome death long before Sean Bean popped his Northern clogs. Our house motto would be ‘Not The Face’.
But while you may be able to best us quite