Copa90 boss: Snapchat is ‘our ultimate recruitment ad’
Snapchat isn’t just a key way to recruit new fans to Copa90, it’s a quickly becoming the “ultimate recruitment ad” for those who might want to work at the global football network, according to its head James Kirkham.
Snaps of fans celebrating or videos of Poet and Vuj aren’t the reason for this. Rather it’s the glimpses of what its actually like at Copa90 that is getting bigger traction. What might have seemed like a superfluous global Snapchat Story of the pu
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