Clear Channel International debuts programmatic offering

Clear Channel International has launched what it claims to be the first out-of-home programmatic buying tool now available in Europe, with brands including Deliveroo and Mercedez-Benz on board at launch.
The solution is currently live in Belgium with advertisers including Mercedes-Benz, Beobank and Deliveroo and will be further rolled out to the UK in March, when advertisers will be able to buy ad space on Clear Channel UK’s digital out-of-home (DOOH) estate, Storm