Chinese broadcaster TVB targets London with Media Agency Group

Chinese television broadcaster TVB has launched a major UK marketing campaign targeting a British-based Chinese audience in key advertising locations.
The campaign, designed and delivered by Media Agency Group, will see TVB secure premier media spots including London’s famous Piccadilly One, positioning the network alongside global brands such as Samsung, Coca-Cola and McDonald’s in arguably the most iconic digital outdoor spot in the UK, with over two million people passing this lan