Caressa Douglas of Branded Entertainment Network on what makes strong storytelling

Caressa Douglas, senior vice president, content and branded integration at Branded Entertainment Network (BEN) has her own great stories.
The one that vaulted her to the stratosphere of brand integration leadership, which will be shared in depth in an upcoming episode of Exceptional Women of the World, is one straight out of Hollywood. The young Douglas had to prove herself to her first boss, who was demanding and stacked the odds against her. She not only persevered, but built a foundation for