Captify names TV veteran Tom Rogers as chairman

UK-based adtech outfit Captify has named US-based veteran TV executive Tom Rogers as chairman to help bolster the search intelligence outfit’s North American expansion efforts.
Rogers – a long-time NBC executive, where he helped found CNBC and MSNBC, and one-time TiVo chief – will hold the Captify role alongside his positions of executive chairman of WinView Games and TRget Media.
Commenting on his appointment, Rogers said that insightful search data was now key to any adv