Can Instagram become a shopping site?

Instagram wants to help you shop, that much is clear from a number of its latest updates.
Last year, it launched a ‘shop now’ button on the site so retailers could send their followers to a page within the app where they could buy. Then earlier this month, it introduced a feature that lets brands put more product information such as more detailed information and prices in their posts.
James Quarles, vice-president of monetisation at Instagram, told the Financial Times: “It is