Camelot reviews National Lottery ad account held by long-serving AMV BBDO

Camelot UK Lotteries is reviewing its above the line advertising business for The National Lottery, with incumbent agency AMV BBDO invited to pitch after 15 years on the account.
Following a strategic review at the close of 2017, Camelot decided to initiate its first ad review in 10 years and the incoming agency will have to pitch creative that shows the good work the gambling brand does for society.
The pitch process will be overseen by Camelot commercial director Richard Bateson. Mat