#Breaking Social: Twitter should be 'blaming itself' for a disappointing final quarter says Social Chain CEO

Twitter's Q4 results for 2016 were unveiled last week, and as part of The Drum's new #BreakingSocial series, Social Chain chief executive Steve Bartlett has pulled together some thoughts on why the social giant may have fallen short of Wall Street estimates. 
Bartlett believes Twitter only has itself to blame for making a quarterly net loss of $167m in the last three months of 2016. He says compared to Facebook, the platform doesn't have "solid enough data sets" on its users to be able to d