Brands must educate consumers to fend off internet of things hacking fears

It’s tempting to be guiltily amused by the manner and method of last week’s DDOS attack.
Despite being the largest ever attack of its kind – and one that slowed or took down household names such as Netflix, the Guardian, CNN and Twitter – it is also memorable because it involved a botnet made up of unlikely household items such as digital cameras, DVRs, fridges and toasters.
The fact, though, that it was a super connected – and badly secured – collec