Bodyform, TUI, Bud Light: 5 things that mattered this week and why

TUI’s major campaign to promote Thomson rebrand
This week marked the end of the Thomson brand as it finally converted over to TUI – the name of its German owners – in the UK after a two-year changeover.
According to TUI’s UK marketing director Jeremy Ellis, the rebrand will give the travel business a broader appeal and allow it to be more digitally focused with 60% of its sales now coming from online.
He also spoke about the rise of Airbnb and his faith that people w