Bob Wootton: Don’t bet on GDPR offering the same lenience as the ‘cookie law’

A recent email from my independent financial adviser reminded me of the scale of the task GDPR poses for any business that holds data, however small.
A seven-page questionnaire confirming my permissions to use and store my data – with reference to third-party, independent data compliance consultants – all the while making clear that they would not be able to advise me further unless I granted my permission.
READ MORE: GDPR: Five questions marketers must answer before May
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