Bloomberg Media goes against the grain and chooses Twitter as its live streaming partner

Bloomberg Media is set to live stream a number of its TV programs on Twitter in a partnership that will see it “invest aggressively in innovative distribution formats” to deliver business and financial news to a wide scale global audience.
The programs set to be live streamed include ‘Bloomberg West’, the network’s flagship technology program, ‘What’d You Miss?’; a round-up of the most important stories in the global financial markets, ‘With