Beyond GDPR: what now for digital marketers?

There were varying degrees of readiness in the marketplace for the introduction of GDPR on 25 May. Larger businesses are typically further forward, given their ability to allocate resources and create specific project teams. Smaller companies are either bringing in outsourced partners or more often having to absorb the requirements into ‘business as usual’, which was always going to make meeting deadlines more challenging.
That said there was always an acknowledgement from the Inform