Ben Davis: Get existing tech right before focusing on the future
Business transformation consultants who spend too much time on LinkedIn, agency sales folk who need to pad a presentation, or Marketing Week writers who have to hit their word count – all are fond of bandying around a bit of Heraclitus: “Change is the only constant”. Hmm, yes, lots of nodding.
The most refreshing thing, though, that has happened this year is that all the usual talk of disruptive tech has been noticeably less feverish.
And with the publication of the latest Gar
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