BBC Worldwide picks Pottermore’s Henriette Stuart-Reckling for brand director

BBC Worldwide has appointed Henriette Stuart-Reckling as brand director as the broadcaster pushes its ambitions to develop a multiplatform, international global brand portfolio.
Reporting directly to chief marketing officer Jaclyn Lee-Joe Stuart-Reckling will be tasked with directing the growth of brands such as Doctor Who, Top Gear and BBC Earth, collaborating with franchise and regional teams in the process.
Arriving from J.K. Rowling’s digital entertainment and e-commerce firm Pottermor