ASPCA picks Laughlin Constable as digital agency of record

Laughlin Constable announced today (July 11) that the ASPCA has selected it as digital agency of record.
The first animal welfare organization in North America has asked Laughlin Constable to manage all digital campaigns and analytics.
The non-profit was in search of an agency to help it increase its online fundraising, by acquiring new donors, improving media buying and planning efforts, and develop a ‘comprehensive’ analytics system. To help the ASPCA® reach its goal of growing