Asos deploys image search functionality to fashion app

Asos has become the latest ecommerce retailer to embrace computer vision after it introduced image search functionality to its iOS fashion app for the first time with an Android companion also waiting in the wings.
The innovation will enable shoppers to simply take or copy a photograph of any clothing or accessory which they desire and the algorithm will dutifully trawl the Asos database of 85,000 products to pick out the closest matches.
Asos admits the feature is likely to disappoint those see