AppNexus and Unruly launch open-source video header bidding solution

AppNexus and News Corp-owned outfit Unruly have today (June 8) launched an open-source header bidding solution that will let publishers better monetize their video advertising inventory on desktop and mobile. 
Both parties have announced their mutual support for what they claim is the industry’s first open-source header bidding solution for outstream video, through the open-source library and community, prebid.js. 
This enables all publishers to auction outstream video inventory