AOP survey finds publishers increasingly positive, despite economic headwinds

Despite the rising tide of ad blocking, increased commoditisation of display advertising, plus economic uncertainty surrounding Brexit, publishers are (publicly at least) increasingly positive when it comes to their revenue outlook, with most pinning their hopes on video advertising inventory.
Four out of five UK publishers anticipate positive growth in the next 12 months, according to the latest findings from the AOP’s Digital Publishers Revenue Index (DPRI).
The DPRI – a quarterly