AOL rolls the dice in Vegas with a ‘less-is-more’ ad offering and a helping-hand from parent Verizon Wireless

AOL unveiled its latest advertising offering today (January 5) at CES, the day when digital media brands are expected to take center stage at the consumer electronics industry’s flagship gathering.  
Dubbed BrandBuilder, notable aspects of AOL’s latest suite of tools includes a tie-up with its owner Verizon Wireless where the carrier’s customers can agree to engage with ads in return for a more generous mobile data allowance, plus video ads that undercut industry-norms in