AMI rollerskates towards a safer world in new campaign

Insurance company IAG's latest feel-good campaign will see the brand promote a safer world to New Zealanders.
The campaign centres around a TVC, featuring a young girl roller-skating through the streets avoiding potential hazards and danger thanks to her helpful neighbours.
It aims to promote the idea that by working together, AMI and its customers can make their world a safer place.
The idea is supported by the brand’s safety initiatives which include providing free he