Amazon reveals its high street trump card: Go, its solution to in-store queues and check-out
Amazon has upped its offensive on bricks and mortar with perhaps its most disruptive shopping solution yet completely eliminating the need for queues and check-out.
Amazon Go is an app that keeps track of the goods shoppers leave an Amazon store with through a feature called ‘Just Walk Out Shopping,’ a move touted to evolve the commerce experience.
A trial will be launched in Seattle at an 1,800 foot store, currently open to employees of the company, although it’s expected to e
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