10-03-2017 15:30 via thedrum.com

Amazon doubles its digital advertising spends on originals as February wrapped up

Amazon continued to ramp up in digital advertising as February came to an end. Here's the chart and full insights from MediaRadar. 
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KEY FINDINGS: 
Amazon more than doubled its digital presence over the past two weeks, advertising 18 shows on 75 sites. They focused most on BeFit, a fitness series which ran on 43 sites.
Hulu continued its strong television advertising, running ads on 24 networks, predominantly advertising The Path, an original series. The series stars Aaron Pa
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