Ahead of GDPR, Google has made it easier for users to control their own data
Google is to make it easier for users to understand what data it collects on them and why ahead of EU regulators implementing the new General Data Protection Regulation (GDPR) on 25 May.
The firm hasn't announced any sweeping changes to its data policies, instead like Facebook it's seeking to improve "user transparency" by giving people more explicit tools to manage their own data.
In a blog post from William Malcolm, Google's director of privacy and legal for EMEA the intern
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