AFC Bournemouth appoints Two Circles to drive more commercial opportunities through revamped digital platform

Premier League side AFC Bournemouth has appointed data-driven sports agency Two Circles to develop a new digital platform that will enhance fan engagement and increase the club’s commercial performance.
The data-driven sports agency has been tasked with expanding Bournemouth’s commercial opportunities through the new digital platform as the club looks to increase their scale to capitalise on being in the top flight.
Rob Mitchell, commercial director at AFC Bournemouth, said: “W