Ads We Like: McDonald’s Canada recruits by encouraging friends to apply

McDonald’s Canada is recruiting friends to apply to work at its restaurants in the most endearingly Canadian way possible.
The fast food chain and agency Cossette have launched ‘Friends Wanted,’ a campaign that leverages the insight that young people are more likely to apply for jobs if it means working with friends. Interested friends are encouraged to apply together, get hired together and work together.
A set of commercials shows two young workers at a McDonald’s resta