Ad industry welcomes decision not to ban junk food ads

The advertising industry has welcomed the Government’s decision not to introduce a blanket ban on advertising unhealthy food and drink to children as part of its ‘childhood obesity strategy’, claiming it has “already taken action” by launching its own public consultation in May this year.
The long-awaited Government report aims to tackle the problem of childhood obesity as figures show nearly a third of children aged 2 to 15 are overweight or obese. T