Ad Council rebrands with new visual identity, campaign models and capabilities

The Ad Council has announced its most significant rebrand in its 75-year history. This includes an evolution in how it works with corporate brands to address the country’s most pressing social issues, an expansion of its content creation model, leveraging technological innovations that advance communications for social causes, as well as a new brand platform and visual identity created by WPP branding agency Superunion.
Since the organization's founding, the Ad Council – the US&rsquo