A decline in December caps two years of falling consumer confidence

If you were expecting consumer confidence to improve as a result of Brits trading up for the Christmas period then GfK’s latest numbers might make for depressing reading.
For the first 20 days of December, GfK’s major purchase index, which ranks Brits’ propensity to spend money on big ticket items such as electricals, fell one point to a score of -4. This means it’s nearly six times as bad as it was in December 2016 when this score stood at +12.
The overall consumer confi