10-04-2018 18:59 via thedrum.com

22squared partners with National Organization for Women to mark Equal Pay Day with ‘EqualiTees’

The gender wage gap takes center stage today (April 10) in a new campaign to draw attention to Equal Pay Day, and it shows that equal pay is still potentially a long ways off.
Agency 22squared has partnered with the National Organization for Women (NOW) to mark Equal Pay Day and help close the gender wage gap, with ‘EqualiTees.’  The mocked up tee-shirts tout that women are now earning as much as men. The catch is, they’re back ordered for 101 years.
In a creative partners
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