1105 Media creates machine learning system to predict business purchasing decisions
B2B publishing and services company 1105 Media today (16 November) announced the launch of a new machine learning system that is designed to predict the purchasing intentions of businesses.
The new operation called Beyond Ordinary Lead Delivery (BOLD) features a patented algorithm that analyses up to 10 billion reader interactions designed to assess what organizations buy when.
It is not restricted to the company's own data bases which cover sectors such as computing, infrastructure and pu
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