10 questions with… Michael Olaye, CEO at Dare & CTO at Inside Ideas Group

The media and marketing sector is ultimately about people. In this weekly series, The Drum speaks to professionals across the sector who are bringing something a little different to the industry and talks to them about what little insights they can offer the rest of us. This week's 10 Questions are put to Michael Olaye, CEO at Dare. 
What was your first ever job?
Stacking shelves at ASDA from the age of sixteen - the night shift. It was good money, and helped support me throu