Alleviating the Uncertainty of Peak Season: The Role of Home Delivery in 2024

With the chaos of the 2024 holiday season descending, the National Retail Federation predicts U.S. ecommerce spending in November and December will increase 8%-9% over 2023, translating to $295.1-$297.9 billion in sales. In addition, the holiday shopping period between Thanksgiving and Christmas this year is 26 days—five days shorter than in 2023—potentially creating additional headaches for online vendors and their delivery partners attempting to fulfill a greater volume of orders i