Why you should tailor your job ads

We’re experiencing a long-term skills shortage and a one size fits all job advert won’t help you find the candidates you need. Wave‘s Emily Buckley explains why you need to tailor your job ads to the candidate, the role and the organisation you’re recruiting for and gives you tips on how to do it.As a recruiter, you’ve probably advised your candidates to tailor their CV to the job they’re applying for but do you tailor your job adverts to the industry and the