Apple’s iMessage is looking more like a workday collaboration platform

Of all the Apple tools available, iMessage might seem like the one most designed for teenagers, friends, and families. The ease it offers when sharing media, stickers, emoji, GIFs, for example, make it the ultimate consumer product. But it has steadily involved into a powerful business messaging solution and collaboration tool. You could even think of it as a basic – and free – alternative to Slack or Microsoft Teams. That’s a view that will only get more real with iOS 16