Is your EVP past its expiry date?
Most employer value propositions don’t fail at launch. They fail without much notice over time, once the bunting from the launch party has been cleared away and the email footers have faded to become wallpaper. The toolkit remains as fresh and shiny as it was on day one. It just stops being opened, is quietly forgotten and the aspiration and reality become unrealised and irrelevant. This is a pattern we see repeatedly in our work at TMP Worldwide. The data we collect across campaigns reinfor
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