Star Wars leads charge as Sky gears up for an attack on its empire
Sky Cinema and eSports projects launched to counter threats from entertainment rivals Netflix, Amazon and BTSky’s jewel in its movie deal crown, Star Wars: The Force Awakens, deals with a new threat to the galaxy far, far away. Closer to home, within the media constellation that contains Sky, new threats are emerging to the pan-European broadcaster, and spurring it into action.Earlier this month the company announced Sky Movies would rebrand as Sky Cinema. Days later it announced an invest
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