Prada: cagoules and rucksacks get a luxury makeover
Milan catwalk show blurring the lines between mens and womenswear was Prada at its best – ironic, playful, brilliantA mirrored box outside the Prada show betrayed everything that is important to the Milanese brand right now. The box was to showcase the launch of the brand’s new perfumes, the agenda not subtle. Perfumes make cash and at Prada, business is far from its best: profits released in April were down more than 26% on the previous year.But Prada is never just about bald commer
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