Crowdfunding is growing up - but with great power comes responsibility

In 2012, Emilie Holmes needed money to kit out her 1970s Citroen H van, and she needed it fast. With grand ideas for the old truck – she wanted to transform it into a travelling tea shop – she signed up as one of Kickstarter's first UK projects and raised £14,500 in five days, which was 45 per cent more than her target.