Allied: what happens when a film gets eclipsed by gossip

Will Allied be remembered as a war classic – or for the feverish speculation about the relationship between Brad Pitt and Marion Cotillard? From Burton and Taylor to Titanic, here’s what happens when Hollywood loses control
The film world approaches its awards season, and is experiencing a recurrent phenomenon concerning the way press promotional comment becomes dangerously unhelpful and unmanaged. The errant publicity takes up as much cultural space as the film, a distracting altern